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About Us

WE are Wella Company

WE are Wella Company, an innovative global leader in the beauty industry that combines its iconic 140+ years history and industry expertise with its emerging status as a category-leading high-growth company. Since 2020, Wella Company has galvanized the transformation of our business and brands to become one of the fastest-growing companies in the beauty sector. Our portfolio of leading professional and retail hair, nails, and beauty tech brands include Wella Professionals, O·P·I, ghd, Briogeo, Nioxin, Sebastian Professional, and Clairol. Wella Professionals is the No. 1 Salon Color Brand in the World and OPI is the No. 1 Salon Nail Brand in the World. With an ambition to become the best beauty company in the industry, we inspire consumers and beauty professionals through our brands to look, feel, and be their true selves. We approach the product creation process by rigorously combining science, technology, and artistry to develop performance-led products, often distinguished by patented technology, a mark of the legendary Wella difference.

Guided by our company values and led by purpose to deliver positive impact on people through our products and towards our planet and society, we deliver sustainable growth to all stakeholders. We proudly support the salon industry and the artists and stylists we serve across the 127 countries in which we operate. Each day, we impact a diverse community of more than 91 million beauty lovers and industry professionals, social influencers, ambassadors, followers, employees, customers, and suppliers across the globe. This is our Wella Family. Our belief to be better by doing better guides our business, and our environmental and social progress. Continuing our journey to sustainably improve our products, reduce our impact on the environment, and create a culture where all employees lead as owners invested in our shared success, we ensure Wella Company prospers for generations to come. For more information on Wella Company, visit and follow us on LinkedIn and Instagram.

Our Vision

Together, WE enable individuals to look, feel, and be their true selves.

Our Values

At Wella Company, WE are Collaborative, Creative, Courageous, Connected, and Committed.

Our Leadership

WE are building an organization where we all matter, we all are included, and we all succeed.

Our Environmental and Social Commitments

WE are responsible for leaving a positive impact on all people, through our products and on the planet – today and for future generations.

Diversity, Equity, Inclusion & Belonging

WE aim to create a positive environment where our people can conduct business in an ethical, fair, and inclusive way across our value chain.

Ethics & Compliance

WE seek to “do the right thing”, operating with integrity across everything we do and promote ethical behavior and ensure that everyone in the organization follows WECare – our Code of Conduct.

Code of Conduct*
Code of Conduct CN
Code of Conduct ES
Code of Conduct FR
Code of Conduct GE
Code of Conduct IT
Code of Conduct JP
Code of Conduct NL
Code of Conduct PL
Code of Conduct PT BR
Code of Conduct TH
Code of Conduct TR

* Applicable to all Wella Company subsidiaries, subject to works councils' consultation, if required.