Terms of use

Last Modified: 29 August 2023

Wella International Operations Switzerland S.à.r.l. and its affiliates and subsidiaries (collectively "Wella Company") welcome you to the website accessible at www.wellacompany.com and Wella's Company various brand websites, including the mobile version or related mobile applications (collectively, the "Wella Company Sites").

Wella Company operates internationally and has offices around the world. Wella International Operations Switzerland S.à.r.l. (our headquarters) is registered in Geneva at Chemin Louis Hubert 1-3, 1213 Petit-Lancy, Switzerland. Contact us via this link on the Wella Company website - www.wellacompany.com/consumer-affairs.

Wella Company offers the Wella Company Sites, including all information, tools and services available on the Wella Company Sites, to you, the user, subject to your acceptance of these terms of use (the "Terms"). Your continued access and use of the Wella Company Site constitute your agreement to these Terms. If you do not wish to be bound by these Terms, please do not use the Wella Company Sites.

Other terms that may apply to you

Certain features or services offered on the Wella Company Sites may be subject to separate guidelines, terms and conditions which may be posted by Wella Company from time to time ("Additional Terms"). All Additional Terms are hereby incorporated by reference into these Terms. In most cases the Additional Terms are specific to a particular feature of a Wella Site or a service or offering provided on a Wella Site, but to the extent of any inconsistency between these Terms and any Additional Terms, these Terms will prevail.

The Wella Company Privacy Policy provides information and notices concerning Wella's Company collection and use of your personal information with respect to the Wella Company Sites. By accessing, downloading or using the Wella Company Sites and accepting these Terms, you are also subject to the Wella Privacy Policy located at https://www.wellacompany.com/privacy-policy,Wella Company Cookies Policy located at https://www.wellacompany.com/cookie-policy, and the Wella Company Sites Acceptable Use Policy located at https://www.wellacompany.com/acceptable-use-policy which are hereby incorporated into and made part of these Terms.

How you may use material on the Wella Sites

All content included on the Wella Company Sites (including but not limited to, text, design, graphics, logos, button icons, images, sounds, audio clips, digital downloads, data compilations and software, as well as the selection and arrangement of them) (collectively, "Wella Company Content"), is the exclusive property of Wella, its licensors or its content suppliers and is protected by copyright laws and treaties around the world.

Wella Company grants you a limited, revocable and non-exclusive licence to access and make personal and non-commercial use of the Wella Sites, subject to these Terms and only for lawful purposes. Wella strictly prohibits all other uses of the Wella Content, including but not limited to:

  • any downloading, copying, modifying or other use of the Wella Company Sites or Wella Company Content for any purposes competitive to Wella Company or for the benefit of another vendor or any third party;
  • framing or utilizing framing techniques to enclose any trademark, logo, or other proprietary information (including images, text, page layout, or form);
  • any collection and use of any product listings, descriptions, or prices;
  • any use of any meta tags or any other "hidden text" utilizing Wella's Company name or trademarks;
  • any use of data mining, robots, or similar data gathering and extraction tools;
  • any caching or linking to a Wella Company Site, including in a manner that portrays Wella Company or its products or services in a false, misleading, derogatory, offensive or any other manner which Wella Company in its sole discretion, may find to be objectionable; and
  • misusing a Wella Company Site by knowingly introducing viruses, trojans, worms, logic bombs or other material that is malicious, technologically harmful or designed to interrupt, destroy or limit the functionality of any computer; attempting to gain unauthorised access to a Wella Company Site, the server on which a Wella Company Site is stored or any server, computer or database connected to a Wella Company Site; or attacking a Wella Company Site via a denial-of-service attack or a distributed denial-of service attack. By breaching this provision, you may commit a criminal offence. We will report any such breach to the relevant law enforcement authorities and we will co-operate with those authorities by disclosing your identity to them.

You are responsible for obtaining access to the Wella Company Sites, and any third-party fees (such as Internet service provider or airtime charges). You must provide and are responsible for all equipment necessary to access the Wella Company Sites. You may not bypass any measures that have been implemented to prevent or restrict access to the Wella Company Sites.

If you do not comply with the above or there is any unauthorized access to the Wella Company Sites by you, your right to use the Wella Company Sites will cease immediately along with the permission or licence granted to you by Wella Company and you must, at our option, return or destroy any copies of Wella Company Content that you have made.

Except for the rights and licences expressly granted in these Terms, Wella Company reserves all other rights and no other rights are granted by implication or otherwise.

Content you submit

Visitors may post reviews, comments, and other content, send e-cards and other communications, and submit suggestions, ideas, comments, questions, or other information or materials (collectively, "User Content") on or through the Wella Company Sites, provided that the User Content:

  • is not confidential and proprietary (such as inside information or proprietary and confidential information learned or disclosed as part of employment relationships or under nondisclosure agreements)
  • does not violate or infringe any patent, trademark, trade secret, copyright or other proprietary or privacy rights of any third party and is not illegal, obscene, threatening, defamatory, objectionable, or otherwise injurious to any third party;
  • does not contain software viruses or malware;
  • does not consist of political campaigning, chain letters, mass mailings, or any form of "Spam";
  • does not contain advertisements or solicitations of any kind, or other commercial content;
  • is not designed to impersonate any person or entity and does not use a false e-mail address, impersonate any person or entity, or otherwise mislead as to the source;
  • does not contain messages by non-spokesperson employees of Wella Company or any of its brands purporting to speak on behalf of Wella Company or containing confidential information or expressing opinions concerning Wella Company and its brands;
  • does not offer unauthorized downloads of any copyrighted, confidential or private information; and
  • does not contain personal information (such as messages that include phone numbers, government identifiers, payment card information, account numbers, addresses or employer references), unless Wella Company expressly asks you to provide such information.

If you do post any User Content, you grant Wella Company a nonexclusive, royalty-free, irrevocable, and fully sublicensable right to use, reproduce, modify, adapt, publish, translate, create derivative works from, distribute, broadcast, and display such User Content throughout the world in any media. You grant Wella Company and its sublicensees the right to use throughout the world the name that you submit in connection with your User Content, if we or they so choose.

You represent and warrant: that you own or otherwise control all of the rights to your User Content that you post; that use of your User Content does not violate these Terms nor infringes, misappropriates or violates any third party's patent, copyright, trademark, trade secret, moral rights or other intellectual property rights or rights of publicity or privacy; and that your User Content does not violate any applicable laws or regulations and will not cause injury to any person or entity. You will indemnify Wella Company, including licensors, against all claims, including legal fees relating to the defence of such claims, resulting from your User Content. This means that you will be responsible for any loss or damage we suffer as a result of your breach of warranty.

User Content is not verified or approved by us. The views expressed by other users on the Wella Company Sites do not represent our views or values.

If you wish to complain about any User Content please contact us using the details provided in the Contact us section below.

User accounts

The Wella Company Sites may allow you to create a user account ("Account"). You may only create an Account if you are over thirteen (13) years of age, and provide accurate registration information if required by the applicable Wella Company Site. You are responsible for maintaining the confidentiality of your Account username and password and for restricting access to your computer. You are responsible for keeping your account information current, complete, accurate and truthful. You agree to accept responsibility for all activities that occur under your Account and to provide only current, complete, accurate and truthful information. You agree to immediately notify Wella Company of any unauthorised use of your password or Account or any other breach of security using the contact details in the Contact us section below. Wella Company will not be liable for any loss or damage arising from your failure to comply with this section.

Accuracy & availability of products

Wella Company attempts to be accurate at all times when describing our products on a Wella Company Site. However, the content provided on the Wella Company Sites is provided for general information only and is not intended to amount to advice on which you should rely. You must obtain professional or specialist advice before taking, or refraining from, any action on the basis of the content of the Wella Sites.

Wella Company does not warrant, represent or guarantee that descriptions and any other content or information accessible on the Wella Company Sites are accurate, complete, reliable, current or error-free.

Reference to any product or service on the Wella Company Sites does not constitute an offer to sell or supply that product or service and does not mean that the product or service is available directly by Wella Company to customers, available in all countries, or that the name, description or specification of the product or service will be the same as that included on the Wella Company Sites.

We are not responsible for websites we link to

Where the Wella Company Sites contain links to certain other third party websites or resources provided by third parties, these links are provided for information only. Such links should not be interpreted as approval by us of those linked websites or information you may obtain from them. We have no control over the contents of those sites or resources. Wella Company is not responsible for examining or evaluating, and does not warrant the offerings of, any of these businesses or individuals or the content, security or privacy practices of any third party site. We encourage you to carefully review each third party site's privacy policy and other terms and conditions of use.

Site disruptions

Wella Company makes its best efforts to minimize any disruptions on the Wella Company Sites. However, we do not warrant or guarantee that the Wella Company Sites will be error-free or that our services will not be interrupted or otherwise affected by any problems, viruses or bugs.

Responsibility for loss and damage

Whether you are a consumer or a business user:

We do not exclude or limit in any way our liability to you where it would be unlawful to do so. This includes liability for death or personal injury caused by our negligence or the negligence of our employees, agents or subcontractors and for fraud or fraudulent misrepresentation.

Different limitations and exclusions of liability will apply to liability arising as a result of the supply of any products to you, which will be set out in the Terms and Conditions of Sale of the Wella Company Site from which you are purchasing.

If you are a business user:

The Wella Company Sites are provided on an "as is" and "as available" basis and we exclude all implied conditions, warranties, representations or other terms that may apply to the Wella Company Sites or any content on them.

In addition to the above, we will not be liable to you for any loss or damage (including legal fees), whether in contract, tort (including negligence), breach of statutory duty, or otherwise, even if foreseeable, arising under or in connection with these Terms including in connection with:

  • use of, or inability to use, the Wella Company Sites; or
  • use of or reliance on any content displayed on the Wella Company Sites.

In particular, we will not be liable for:

  1. loss of profits, sales, business, or revenue;
  2. loss of data;
  3. business interruption;
  4. loss of anticipated savings;
  5. loss of business opportunity, goodwill or reputation; or
  6. any indirect or consequential loss or damage, including of the type listed at i. to v. above.

You will indemnify and hold harmless Wella Company, its parent, subsidiaries and affiliates and their directors, employees, representatives, agents, licensors, and service providers (the "Wella Company Parties") from and against any and all fines, penalties, liabilities, losses and other damages of any kind whatsoever (including legal fees and expenses), incurred by the Wella Company Parties, and shall defend the Wella Company Parties against any and all claims arising out of your breach of these Terms. The applicable Wella Company Party will control the defence of any claim to which this indemnity may apply, and in any event, you shall not settle any claim without the prior written approval of such Wella Company Party.

If you are a consumer user:

We do not voluntarily accept responsibility for any loss or damage:

  • that was not caused by our breach of these Terms; or
  • that was not, at the time that you agreed to these Terms, a reasonably foreseeable consequence of us breaching these Terms. Loss or damage is foreseeable if either it is obvious that it will happen or if, at the time this contract was entered into, both we and you knew it might happen.

You agree not to use the Wella Company Sites for any commercial or business purposes, and we have no liability to you for any loss of profit, loss of business, business interruption, or loss of business opportunity.

If defective digital content that we have supplied, damages a device or digital content belonging to you and this is caused by our failure to use reasonable care and skill, we will either repair the damage or pay you compensation. However, we will not be liable for damage that you could have avoided by following our advice to apply an update offered to you free of charge or for damage that was caused by you failing to correctly follow installation instructions or to have in place the minimum system requirements advised by us.

Suspension or withdrawal of the Wella Company Sites

We may suspend or withdraw or restrict the availability of all or any part of the Wella Company Sites for business and operational reasons. We will try to give you reasonable notice of any suspension or withdrawal.

We reserve the right to deny you access to the Wella Company Sites (or any part of them) and/or suspend or terminate Accounts at any time if in our reasonable opinion you have failed to comply with any of the provisions of these Terms. We may do this without notice if the grounds for this are serious, or we will try to give you reasonable notice if the grounds are less serious.

You are also responsible for ensuring that all persons who access the Wella Company Sites through your internet connection are aware of these Terms and other applicable terms and conditions, and that they comply with them.


The trade marks, trade names, service marks, logos or other graphics appearing on the Wella Company Sites (collectively the "Trade Marks") are the property of Wella Company, its licensors, content providers, or other parties, under applicable trade mark laws. You are not permitted to use them the Trade Marks without our written approval, or the written approval of such third party that may own the applicable Trade Mark, unless they are part of material you are using as permitted under How you may use material on the Wella Company Sites.

Export control

You acknowledge that any purchased goods licensed or sold on the Wella Company Sites may be subject to the customs and export control laws and regulations administered or enforced by the United Kingdom, European Union, United States and/or the customs and export laws and regulations of the country in which the products are otherwise sold, manufactured and/or received, as applicable. By purchasing, downloading or using technology or software from the Wella Company Sites, you agree to abide by the applicable laws, rules and regulations and you represent and warrant that you will not transfer, by electronic transmission or otherwise, the software or technology to a foreign national or a foreign destination in violation of the law.

Other important terms

These Terms, including the Wella Company Privacy Policy located at https://www.wellacompany.com/privacy-policy, Wella Company Cookies Policy located at https://www.wellacompany.com/cookie-policy, and the Wella Company Sites Acceptable Use Policy located at https://www.wellacompany.com/acceptable-use-policy, and any Additional Terms you may enter into with Wella Company in connection with the Wella Company Sites, shall constitute the entire agreement between you and Wella Company concerning the Wella Company Sites.

If you are a business, these Terms, their subject matter and their formation (and any non-contractual disputes or claims) are governed by English law and each party irrevocably agrees to the exclusive jurisdiction of the courts of England and Wales.

If you are a consumer, these Terms are governed by the law of the country in which you live and you can bring legal proceedings in your local courts.

Even if we delay in enforcing this contract, we can still enforce it later. If we do not insist immediately that you do anything you are required to do under these Terms, or if we delay in taking steps against you in respect of your breaking this contract, that will not mean that you do not have to do those things and it will not prevent us taking steps against you at a later date.

If any content on the Wella Company Sites, or your use of the Wella Company Sites, is contrary to the laws of the place where you reside when you access the Wella Company Site, the Wella Company Sites are not intended for you, and we ask you not to use the Wella Company Sites. You are responsible for informing yourself of the laws of your jurisdiction and complying with them.

You may not assign or otherwise transfer these Terms (or any rights, benefits or obligations under them) by operation of law or otherwise without the prior written consent of Wella Company, which may be withheld at Wella's Company reasonable discretion. Any attempted assignment or transfer that does not comply with these Terms shall be ineffective.

Wella Company may at any time assign, transfer or deal in any other manner with any or all of its rights and obligations under these Terms in its sole discretion. If you are a consumer, we will ensure that the transfer will not affect your rights under the Terms.

Updates to these Terms

To the full extent permissible by applicable law in your jurisdiction, Wella Company reserves the right to modify or update these Terms at any time without notice and your continued use of the Wella Company Sites after we post any revised Terms means you agree to be bound by such modifications or updates. We will notify you of any changes to these Terms by posting a new Terms of Use and updating the "last modified" date at the top of this page.

If any of these Terms shall be deemed invalid, void, or for any reason unenforceable, that term or condition shall be deemed removed and shall not affect the validity and enforceability of any remaining terms and conditions.

Contact us

If you have any questions or comments regarding these Terms, please contact us via this link on the Wella Company website - www.wellacompany.com/consumer-affairs.