Newest Updates from Wella
Here you will find company updates, press releases, and media coverage of our brands and organization.
Kerry Washington joins the brand in a one year-long birthday celebration as OPI’s 40th Anniversary Campaign Ambassador.
FEBRUARY 2, 2021 - To celebrate World Cancer Day (Feb 4) and Valentine’s Day (Feb 14), @OPI will kick off a social media campaign with Stand Up to Cancer (SU2C) to raise awareness about the disease. From February 8-14, 2021, OPI and SU2C will encourage cancer caregivers and all those that want to support the cancer community to post a photo kissing a loved one or blowing a kiss with OPI Red-painted nails and the hashtag #KissCancerGoodbye.
On January 20, 2021, Joe Biden and Kamala Harris will take the oath of office and become the 46th President and Vice President of the United States. The national mood against which they will assume their leadership roles needs no further commentary.
OPI brings shimmer and shine to this holiday season with High Definition Glitters, an innovative new GelColor collection exclusively designed for the professional.
Newly formed company to build on success as an industry leader in the $100 billion hair and nail beauty market.
Zero Damage Temporary Color Depositing Masks to maintain or transform color at home.
With a color palette that brings to fingertips the cultural, culinary, and fashion wonders of Milan, Italy, the new Muse of Milan Collection by OPI takes consumers on a journey to this valiant and passionate city.
A root touch-up upgrade for a color with luxurious dimensions, subtle lights and soft shadow.
