NEWEST UPDATES FROM WELLA COMPANY
Here you will find company updates, press releases, and media coverage of our brands and organization.
This summer, OPI introduces a bold, joyful color palette with OPI Make ‘Em Jelly, a collection including translucent, milky, and glittery jelly hues alongside opulent opaque crèmes.
Introducing NEW ghd wave, the first professional triple waver by ghd, for waves too chic for the beach.
Wella Company brands Wella Professionals and ghd once again have partnered with Victoria Beckham for her AW25 show at Paris Fashion Week to create the hair look of the season in partnership with lead hairstylist Anthony Turner.
As the No. 1 Salon Color Brand in the World¹, Wella Professionals continues to set the standard for first-class color with Color Xpress, a game-changing innovation for stylists.
A powerhouse in the industry, Nikki Lee joins Wella Professionals as the brand celebrates 75th years of innovation in the U.S., further elevating its legacy in professional hair artistry.
Nourish Hair In 30 Seconds With Smoothness That Lasts Up To 3 Days!*
Now there’s a haircare regimen that offers a multi-benefit solution that both smoothens and nourishes the hair from the inside and out, with instant and long lasting performance. Say hello to Wella Professionals Ultimate Smooth.
This spring, OPI introduces a soft, dreamy color palette with OPI’m Dreaming, a collection of buildable shimmery semi-sheer pastels. Enter the OPI dream salon—a place you can visit anytime—thanks to fantastical formulas that’ll leave your hands in the clouds. OPI’m Dreaming includes 12 shades color-matched in Nail Lacquer and GelColor, 12 in Infinite Shine, 6 color matched in Powder Perfection, and 7 press-on sets in xPRESS/ON.
Wide plate HD Motion-Responsive™ Styler: 85% larger plates⁷ for 3x faster¹ one-stroke styling & HD results that last 24hrs². Ideal for long, thick & curly hair.
Transformative Technology Meets Modern Haircare Needs with Clairol's Latest Breakthrough, ColorStrong. Clairol, the pioneer of at-home hair color, is proudly announcing the launch of their biggest innovation to date - ColorStrong, a revolutionary hair color line that merges multi-dimensional color with state-of-the-art hair-strengthening benefits.