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NEWEST UPDATES FROM WELLA COMPANY

Here you will find company updates, press releases, and media coverage of our brands and organization.

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08.01.2025

Let your nails do the talkin’ with OPI’s new fall collection, What’s Your Mani-tude? Remix iconic 90s personalities—grunge queen or sporty spice, anyone?—to paint your own fresh mani-tude that’s so now-stalgic. What’s Your Mani-tude? features moody crèmes and shimmers with a balanced palette of colors that embrace 90s culture in today’s world. What’s Your Mani-tude? includes 12 richly pigmented shades color matched in Nail Lacquer, GelColor Intelli-Gel System™ and Powder Perfection (select shades) formulas; 12 additional shades in Infinite Shine; and 12 xPRESS/ON press-on sets. 

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07.09.2025

Ever looked at another girl’s dreamy curls or barely-there waves and thought: how have they achieved that look? And how do I get it?
Wonder no more as ghd reveals the secret to 24-hour curls with the new ghd chronos curve collection; the latest innovations in the multi-award-winning ghd chronos HD Technology category, designed to speed up styling while protecting hair from extreme heat damage.

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A model with dark, short hair that partially obscures her face, set against a surreal backdrop of vibrant, swirling colors that create an otherworldly atmosphere.
07.02.2025

Wella Professionals, the No. 1 Salon Color Brand in the World*, is redefining hair color trends, unveiling SURREAL COLOR, the Autumn/Winter 2025 collection inspired by AI aesthetics and digital duality. As artificial intelligence continues to influence fashion, beauty, and design, this groundbreaking trend bridges the gap between AI-generated creativity and real-world hair artistry.

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GELement Product Lineup Tall Set Bannerr
07.01.2025

Get in your GELement™ with OPI’s new at-home gel polish designed to make you feel like a certified nail guru from the comfort of your own space. From high-quality formulas and top tier colors to an easy-to-use LED lamp and expert-led classes, this new line features all the GELements needed to master a gel mani. 

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Clairol Teams Up with Bala to Celebrate Beauty & Strength in Every Form
06.11.2025

Fresh off their biggest product innovation to date, ColorStrong, Clairol launches Clairol ColorStrong x Bala wrist weights: the ultimate power move to help you build color and strength simultaneously.

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WELLA PROFESSIONALS NAMED AS OFFICAL PARTNER OF F1 ACADEMY
06.11.2025

F1 ACADEMY™ today announced a global partnership with Wella Company, naming the No. 1 salon colour brand in the world Wella Professionals as Official Partner of the all-female racing series.

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A model with wavy hair shows off a hair styling device
04.25.2025

Introducing NEW ghd wave, the first professional triple waver by ghd, for waves too chic for the beach.

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Victoria Beckham's Paris Fashion Week Show photoshoot – three women with their hair in ponytails
03.07.2025

Wella Company brands Wella Professionals and ghd once again have partnered with Victoria Beckham for her AW25 show at Paris Fashion Week to create the hair look of the season in partnership with lead hairstylist Anthony Turner.

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Brunette shows off her intense hair color while holding a box of Wella Professionals Color Xpress
03.01.2025

As the No. 1 Salon Color Brand in the World¹, Wella Professionals continues to set the standard for first-class color with Color Xpress, a game-changing innovation for stylists.

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