Our Brands

Our portfolio of brands are leaders in their fields, spanning categories in hair color and care, nails, and beauty tech tools.

SHOP OUR PRODUCTS ON WELLASTORE

Model with long, glossy, cherry red hair.

No. 1 Salon Color Brand in the World*

The pro first hair company since 1880

The iconic colors in culture company

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A global leader in high-end professional hair styling tools

Wella_Company_Briogeo

The naturally transformative hair company

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The hair thinning expert company

Wella_Company_sebastian

The mastery in artistry company

happy brunette model sings using a hair paint brush

A leader in DIY hair since 1931

Professional Quality Hair Color & Styling Brand

The luxuriously reborn hair & scalp company

Serving independent salons and stylists since 1919

Big ideas for small salons since 1956

*Based on Wella Master Brand USD sales on the 2024 Salon Hair Care Global Series for the hair coloring products category published by Kline