OPI introduces a new collection of artificial nails, OPI xPRESS/ON Big Zodiac Energy, with off the charts trendsetting color and designs, professional quality, and a flawless gel-like finish.
Big Zodiac Energy press-on nails allow consumers to xPRESS their sign/s instantly. The twelve sets include celestial effects, stellar nail art stickers, multiple shapes and lengths, and 14-days of wear for allll the signs.
Give off Big Zodiac Energy with new xPRESS/ON instant manicures that feature celestial effects like holographic chrome, velvet, aura, ombré, jelly, and magnetic matte paired with customizable stickers. Colors range from purple aura and holographic looks, trending blue and greens in matte and velvet finishes, colored long almond French tips, ombré designs in orange and nude, fiery jelly red, and a matte black with glittery gold stars and peekaboo gold under each tip. Wearers can show off individual star power by personalizing these sets with nail art stickers, including constellation signs, stars, and moons. Nail shapes include square, squoval, and almond with a variety of classic and long lengths.
New OPI xPRESS/ON nails will launch exclusively at ULTA Beauty. The 12 press-on gel-like salon manicures offer 14-days of wear to instantly xPRESS with ease. OPI xPRESS/ON is vegan. The sets and packaging are made with 94% post-consumer recycled materials, and the nails are reusable.
“At OPI, quality and innovation are at the forefront of everything we do,” explains OPI Co-Founder and Brand Ambassador Suzi Weiss-Fischmann. “This new range of artificial nails not only offers trendsetting color and finishes with instant application, Big Zodiac Energy OPI xPRESS/ON also provides a beautiful salon quality manicure with an impressive 14-days of wear. You can xPRESS anywhere, anytime with more personalization than ever before.”
“Showing off your Big Zodiac Energy has never been easier,” exclaims OPI Global Director of Color Equity Jill Bartoshevich. “These celestial effects and bold colors with instant press-on application are out of this world. The zodiac stickers take these nails to another level with the ability to personalize your manicure. I’m loving 100% That Scorpio, a violet and teal aura design with my zodiac constellation sticker over top.”
OPI xPRESS/ON sets (and zodiac nail art stickers) will include:
Beginning Fall 2023, OPI xPRESS/ON Big Zodiac Energy sets will retail for $13.99 (salon effects & longer lengths), and $15.99 (professional nail art) each exclusively at ULTA, ulta.com, part of the Conscious Beauty at ULTA Beauty collection. OPI is guaranteed only when purchased through authorized professional beauty outlets and prestige stores, not from a drugstore, supermarket, mass outlet, or other unauthorized sources.
As the number one salon brand worldwide, OPI is committed to providing high-quality products and services to both salons and their customers, along with a focus on industry safety and innovation. With exceptional formulas, fashionable colors, and iconic names, OPI’s heavily pigmented lacquers are super-rich, long lasting and chip-resistant – offering an affordable luxury to consumers. When used in a professional service, color can last up to seven days. OPI nail lacquer is available in more than 200 shades. OPI Infinite Shine is a no-light three-step long wear lacquer system offering long-wear, high-shine and ease of application and removal. There are now more than 150 shades in the Infinite Shine collection. Each lacquer features OPI’s exclusive ProWide™ Brush for the ultimate application. Currently, OPI is available in over 100 countries and retails a full line of professional items including OPI GelColor (available in more than 140 shades that match their iconic OPI lacquer counterparts) with up to three-week wear, nail treatments, finishing products, lotions, manicure/pedicure products, files, tools, gels and acrylics. OPI is guaranteed only when purchased through authorized professional beauty outlets and prestige stores, not from a drugstore, supermarket, mass outlet, or other unauthorized sources. For more information, please visit OPI.com. Follow OPI on Instagram @OPI, on Twitter @OPI_PRODUCTS and go to OPI on Facebook to become a fan.
About Wella Company
Wella Company is one of the world’s leading beauty companies, comprised of a family of iconic brands such as Wella Professionals, Clairol, OPI, Nioxin and ghd. With 6,000 employees globally, presence in over 100 countries, Wella Company and its brands enable consumers to look, feel, and be their true selves. As innovators in the hair and nail industry, Wella Company empowers its people to delight consumers, inspire beauty professionals, engage communities, and deliver sustainable growth to its stakeholders. Further information about the Wella Company can be found here: www.wellacompany.com.