Wave goodbye to damaged hair and say hello to stronger, frizz-free hair days

Introducing No.Breaker System by Sebastian Professional. We want it all. Hair that’s been styled, colored, and manipulated to the max, without the damage. Now, thanks to Sebastian Professional, this is completely possible.

Damaged and broken hair is a thing, and if you’re living your best hair life, it could be unavoidable but in 2024, who wants to compromise on style over substance? Now, you don’t have to. Following the success of Sebastian Professional’s No.Breaker Bonding & Styling Spray, say hello to No.Breaker System, five haircare steps that will transform even the most neglected hair and deliver limitless styling possibilities.

The problem with damaged hair, is that it rarely does what you want it to do; until now. Sebastian Professional is synonymous with beautiful world-class styling that has no boundaries, that pushes parameters, and drives artistic ambition to the edge, with haircare that creates new possibilities for self-expression.

Now, the perfect lineup has been created to work from the inside out and repair hair, so that it does exactly what you need it to do. No.Breaker Bonding System* is a bonding and styling system that instantly visibly repairs hair. Its unique formulation of caring ingredients including Apple Acid and styling polymers, ensure that hair is visibly repaired and works by rebalancing the hair’s pH, renourishing the hair fibre, rebuilding bonds, and protecting against heat so you can style and restyle, again and again.

Sebastian Professional’s Global Artistic Director, Shay Dempsey, says: “What I love about the No.Breaker System is it rebalances the hair, giving nourishment and strength all at once. It helps me style with heat protection and less frizz. I always use No.Breaker Bonding & Styling Spray but now I have a new Hero, the No.Breaker Bonding & Styling Leave-In Cream. It gives intense condition, flexible hold to transform hair in whatever way I want to create. Healthy Looking Hair with no frizz - who doesn’t want that?”

The Perfect Lineup No.Breaker system comprises: 

New No.Breaker Pre-Shampoo Crème

This clever cream preps the hair for bond-building by balancing pH levels, builds bonds, and protects hair before shampooing for soft, smooth, and resilient hair.

New Bonding Shampoo

A nourishing bond building shampoo that strengthens stressed and damaged hair while intensely conditioning, leaving hair clean, soft, and bouncy.

New Bonding Melting Mask

A luxurious mask that repairs visible signs of damage as it melts into the hair. It builds bonds and intensely conditions for stronger, smoother, and shinier hair.

New Bonding & Styling Leave-in Cream

Creates bonds and provides flexible hold, while intensely conditioning. Frizz-free styles and heat protection up to 230°C/450°F.

No.Breaker Hybrid Bonding & Styling Spray

THE ORIGINAL BONDING & STYLING SPRAY. Up to 99% less breakage* for intensely cared for hair without compromising on volume. 

The technology… 

The No.Breaker System is packed with innovative technology:

Apple Acid Technology: Rebuilds bonds from the inside. Apple Acid is an organic ingredient that builds strong bonds with hair proteins for long-lasting results. For up to 99% less hair breakage*.

PH Balanced: Designed at a balanced pH to prepare hair for bonding. 

Pro Vitamin B-5: Deep moisturization for smoother hair. 

Styling Polymers: Provide flexible hold for limitless styling possibilities.

Sebastian Professional’s No.Breaker System is a game-changer for anyone who wants to reverse the impact of damaged hair, ensuring styling possibilities without compromising.

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*Against breakage vs low conditioning shampoo; when using as a system 
**When using as a system

Sebastian was born from a vision of beauty without boundaries. We think outside the lines of our craft and follow our artistic ambition to the edge, igniting creativity for limitless hair invention.

Wella Company is an innovative global beauty leader with a portfolio of iconic hair, nails and beauty tech brands for industry professionals and consumers, including Wella Professionals, OPI, ghd, Briogeo, Nioxin, Sebastian Professional, and Clairol.

Our compelling vision to enable individuals to look, feel, and be their true selves is built on our 140+ year history of creating legendary beauty. Our brand portfolio reflects this spirit: professionally credentialed and many, founder created. Our fusion of science, technology, and artistry produces performance-led products, often further distinguished by patented technology.

Professional hair and nail industry artists and beauty-loving consumers are at the heart of everything we do. In just four years, we have transformed our business and brand portfolio. We are the #1 Salon Color Brand in the World with Wella Professionals and #1 Salon Nail Brand in the world with OPI.

Working as a connected, diverse global community of more than 6,000 employees, we lead for action and drive results with an Owner’s Mindset, guided by company Values, our entrepreneurial spirit, and One Team accountability. We have a shared desire to positively impact the communities we serve.

Our ambition is to become one of the best beauty companies in the industry, one that will last for generations to come. We dream big because we know our potential is unstoppable.

For more information on Wella Company, visit www.wellacompany.com and follow us on LinkedIn and Instagram.